Content Marketing Manager H/F

8 Rue de Londres, 75009 Paris, France
ASSYSTEM Technologies
Role Purpose:

This position will drive the development and deployment of engaging content that communicate the Expleo story and champion our brand across group led marcomms channels

Develop and write copy for key strategic content Work with writers (internal and external) to create excellent written content for our marcomms channels (e.g. social, blog, email, newsletters)
Chair the Group content committee, and coordinate key business contributors to our content pipeline across the Group’s geos and service lines
Chair our global content committee and manage our global content calendar
Manage our global social content calendar
Manage internal content plan and development for social platform “Yammer”
Manage and update our website content (for content and lead generation) 
Manage analytics and establish benchmarks for our content performance
Work with our affiliate companies on mutually beneficial content
Provide copywriting review of group marcomms content
Input to overall Marcomms strategy and yearly tactical plan, from a content management point of view
Skill Requirements:

3+ years of marketing experience within a b2b environment
Confident copywriter with extensive experience of briefing external writers
 Evidence of social media planning, execution and measurement
Previous experience of working with external agencies – including copywriters, creatives and digital agencies
Strong attention to detail in all aspects of work
Self-motivated and good at creating and maintaining relationships
Seeks and enjoys responsibility and autonomy
Strong communicator that is confident in engaging multiple stakeholders
Great organisational,  prioritisation and , project management skills
 Fluent in English.
French language would be highly beneficial
Experience of office 365 tools – Yammer, MS Teams in particular would be highly beneficial
Experience in technology or engineering sector would be advantageous
Degree qualified

Consultez l’offre de stage:

Content Marketing Manager H/F

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